A long-established 「Shichimi Togarashi」(Japanese 7 flavour chilli pepper) shop that has been in business for more than 280 years, since 1736.
It’s One of the “3 great Shichimi Togarashi shops”.
The famous product in cans has been sold since 1924.
Yawataya Isogoro uses seven ingredients: chilli for spiciness, sansho and ginger for both spiciness and aroma, and hemp seeds, sesame seeds, dried peel and shiso for flavour and aroma.
In order to pursue an unchanging taste, some of the ingredients are grown on the company's own farm, Hachimanya Farm, and are also sourced from Nagano Prefecture.
At the shop right next to Zenkoji Temple, you can enjoy many new products and original blends. They are delicious and have cute packaging.
I like the Yuzu Shichimi and bought many as souvenirs.